At Roc Nation, Desiree Perez is in charge of the day-to-day operations, negotiating TV and film deals, managing tours and marketing the Jay-Z brand and merchandise.
She also oversees the company’s publishing and labeling while at the same time promoting and marketing artists and their brands.
She has a reputation in the industry as a no-nonsense negotiator and deal-maker. The Roc Nation label relies on her to discover new talent and protect customers’ rights.
Her success has made other women in the industry to look up to her as a role model. Her name features in the global list of trendsetters and influencers in the music and entertainment industry.
Desiree Perez negotiated Jay-Zs $ 200 million deal with Live Nation. The ten-year deal is a touring partnership between Jay-Z and Live Nation.
When she managed to scoop a sponsorship for the tour from Puma, it became more profitable than the previous tour by up to 24%, and learn more about Desiree Perez.
Another mouthwatering deal that she has won for Jay-Z is the $200 million sponsorship to Tidal by Sprint. Tidal is the platform on which Jay-Z fans stream his music. In the deal, Sprint sponsored one million free downloads 4:44, Jay- Z hit album.
This move earned the album a platinum plaque long before it was released officially. Tidal is popular with subscribers because it offers them high-quality audio streams, videos, and exclusive content, and her Facebook.
In spite of her significance in the industry, Desiree Perez prefers to live a quiet, private life. She is a member of the Hova Circle of Influence, an exclusive group consisting of investors and prominent authorities in the music and entertainment industry, and http://www.imdb.com/name/nm5915253/.
Cassio Audi is the most influential individual in the Brazil’s corporate world. Cassio Audi’s business ventures are inspired and expanded by his strategy that entails the incorporation of his musical expertise in commerce activities. Additionally, Cassio’s business’ achievements stem from his more than twenty years of experience in the Finance field. Mr. Audi’s skills not only amass from his exposure in the finance segment but also in startups, global organizations and public and private companies. Cassio Audi believes that music enchantments accompanied by creative mind offer solutions to business problems. Often, customers fall in love with his musical works after they utilize his services. According to Cassio, the clients need more-creative solutions; and music performs that task and more information click here.
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