Category Archives: Business News

Jose Borghi’s Achievements in Advertising

Jose Borghi is the founder of the Mullen Lowe advertising agency. He is regarded as one of the most influential advertisers in the industry. Jose is the brain behind popular campaigns such as Mammals of Parmalat, which portrayed children dressed like stuffed animals. While in high school, Jose Borghi was not sure about what to pursue in college. However, the idea of advertising struck him when he was invited by his sister to watch a performance at the Castro Neves Theatre that included the exhibitions of commercial VTS, which were awarded in Cannes. He had no idea that one day he would become a Cannes award winner.

Jose Borghi was born in PresidentePrudente. He enrolled in PUS University where he studied advertising and propaganda. His career started in 1989 at the Standard Ogilvy Agency. Later, he worked for other agencies such as FCB, Leo Burnett and DM9/DDB, before establishing his own firms, BorghiErhAgency and Erh Ray. The two firms started from scratch without the aid of an investor. He was challenged to work even hard to achieve success. In 2006, Lowe acquired BorghiErh to become Borghi Lowe. The company had much impact in both the domestic and international markets. Recently, Borghi Lowe merged with Lowe & Partners and the Mullen Group to become Mullen Lowe advertising agency where Jose serves as co-CEO alongside Andre Gomes.

Jose Borghi is also a marathon athlete who has the ability to thrive even in adverse conditions. This is because he strongly believes that nothing can be handed to him unless he works for it. He is credited for different achievements like the review concepts by fiat, and Carlinhos for the Down Syndrome Association as well advertisements for Honda and other award winning companies. Some of the companies that he has worked for are Unilever, Globo, America on Line, Asia Motors, and coral paints. Jose Borghi is a recipient of 7 London Festival Awards, 10 The One Show Awards, 15 April Advertising Awards and 14 Cannes Lions.

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Magnises Gives Its Member Benefits To Improve Their Lives

Billy McFarland is a young, American entrepreneur who is the founder and CEO of Spling and Magnises. He created his first company at age 13, an online company that outsourced business to match clients with designers. He briefly studied computer engineering at Bucknell University.

He dropped out of college before his sophomore year and founded Spling, an online ad platform that allows users to improve the appearance of their URLs by turning them into graphic images. Spling services companies like Universal and Discovery.

McFarland launched the company, Magnises, in 2014. Magnises was aimed at creating an exclusive card that offers its exclusive members community-based and technology-oriented perks. McFarland wanted to create a member’s company that would improve the life of the members and its appeal is aimed at the millennial generation.

The exclusive black card is not a credit card. It is not actually connected to a financial institution. Instead, members can transfer funds from an existing account onto the Magnises card, which allows it to be put in place of the debit or credit card.

Magnises is available in cities like New York and Washington D.C. It helps its member unlock their cities by taking their lives to the next level through experiences and special benefits. Members have access to members-only experiences and exclusive benefits throughout the cities. It gives them a unique collection of experiences, both cultural and professional.

The members can even have access to Magnises NOW, an on-demand concierge app. It’s almost like having a personal assistant on your device. The app can help with suggestions around your city, like dining or nightlife options. It can also help make reservations and answer general questions the member may have.

Read more: @magnises

To become a member, you must submit an application. After you’ve been accepted, the membership fee is $257.55. Once a member, you can have access to special perks around your city. These benefits can include members-only pricing on sporting events and concert tickets, and all-access passes to the hottest clubs. Members can also get complimentary upgrades on traveling.

Members will join a unique group of other members who are tastemakers, influencers, and experience seekers from all over the nation. The membership can connect the members to a network of like-minded people and help them make both personal and professional connections to further expand the quality of their lives.

Some of Magnises’ benefits include already-reserved tables at opening nightclubs, members-only evenings with secret performers and mixology nights. Being a member automatically makes you a VIP. Magnises has given its members experiences like Fourth of July Penthouse Parties, Anniversary Parties, exclusive fish-bars, and experiences at the Historic Renaissance Opia Grand Ballroom. Members can also unlock different passes like a surf lodge pass and ClubPass. ClubPass gives members access to two of New York City’s best clubs, six nights a week. Members even get priority reservations and exclusive bookings at places like SideBAR, The Ainsworth, Bounce Sporting Club, Rochelle’s, The Box, Goldbar, The Gilded Lily, No. 8, Avenue, BowlMor, and Hudson Terrace.

Apply for Magnises membership
Read more about Magnises on CNBC

Talk Fusion: Working Around The Clock To Make It Even Greater

Needless to say, not many people were surprised to hear that Talk Fusion has upgraded their video chat. Anyone that has been a follower of Talk Fusion or used it, they know what they are all about and they know what Bob Reina stands for and the type of individual that he is as CEO. When he started the company in 2007, which means it has been around for almost a decade, he had a clear mission in mind. He wanted to make the world a place where people can communicate, chat, and even start up their own business. Their motto is be part of the moment and that moment is now.

A quick briefing for those that are unfamiliar with Talk Fusion. It is a revolutionary app that allows for people to video chat, video email, video conference, and send out video newsletters. It is for the new type of businessman and new type of businesswoman. It is for those that are looking for something a little more out of life and are tired of the same old, same old. They are tired of their nine to five job and they have had enough of living an ordinary life just to pay the bills. They want to pay the bills in a way that is fun to them and exciting.

That is what Talk Fusion offers and with their new upgrades, they are making it even easier. There is no sign up required and it is easy as pie. It does not matter what kind of phone someone has, as long as they can download Talk Fusion on their Android or iPhone, they are good to go and they can video chat with the person for either business or just to shoot the breeze. Right now, Talk Fusion is also offering a thirty-day free trial for new customers.

There is really no reason to be scared of trying it out, as it is fun, interactive, and really easy to use, but if they want to just sample it out and see what it does, now is the time, according to this link:

John Goullet’s Achievements at DIVERSANT LLC


DIVERSANT LLC is an industry-leading IT staffing firm that not only provides IT staffing but also provides IT connection services. Over the years, DIVERSANT has been connecting the most qualified IT professionals with the leading Fortune 500 companies and mid-market companies across the United States. At DIVERSANT LLC, IT professionals choose from thousands of IT positions, work in a diverse environment, and take advantage of free training from the US’ most prestigious African-American owned IT staffing agency.

While IT staffing companies offer similar benefits to IT professionals, DIVERSANT LLC goes beyond the list of benefits. DIVERSANT prioritize on a screening process that looks beyond academic qualification to ensure IT professionals match with their desired jobs. Moreover, the company’s partnership with Fortune 500 and mid-market companies in creating extensive professional networks for its IT professionals. DIVERSANT focuses on growing its clients’ businesses and develop their career paths. The firm achieves this through superior mentoring, training, and creation of job opportunities. Furthermore, IT professionals work in a diverse industry that promotes ongoing innovation and partnership. Contrary, DIVERSANT’s culture is based on a healthy competition, making it an ideal place for career development.

About John Goullet

John Goullet attended Ursinus College to study a degree in Information Technology. After graduating, he began his career as a computer consultant, switched to an IT staffing officer before founding his IT staffing firm, Info Technologies 1994. As a veteran in observing emerging market trends, Mr. Goullet founded Info Technologies to provide solutions to diverse, complex challenges encountered in the IT sector. He leveraged his personal drive, professional expertise, and management style to elevate Info Technologies to an award-winning organization. During his tenure, Info Technologies featured twice in the list of the fastest growing enterprises in the United States. With an extensive experience in IT staffing, Mr. Goullet endeavors to develop new mechanisms to meet clients’ specific IT needs.

Meanwhile, DIVERSANT LLC has constituted its Advisory Board to advise the company’s management regarding strategic planning and commercial development. The Board comprises of business expertise not involved in the routine operations of the enterprise. The Board members meet DIVERSANT’s management frequently to review emerging trends and performance.

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Don Ressler’s Successful Businesses

Don Ressler is an entrepreneur in starts ups that include intelligent beauty and the holdings. After his first business, Ressler combined forces with Adam Goldenberg to start Alena media. Goldenberg was 19 years when they launched the business. The e-commerce generated a lot of money to the two entrepreneurs. They enjoyed the profits after a big struggle of making the company grow. The growth of the company motivated them to explore new prospects. They had the ideas of starting many successful businesses. Ressler and Goldenberg built up a new business that involved the old members of Alena.

Dermstore came up as a result of the brand building. It was an online business that dealt with skin care as well as cosmetic products. After two years, Don Ressler and Goldenberg launched a new business that came with ideas of losing weight. Dr. Alan Hirsch was hired as the product developer and the founder of Intermix as the CEO. Sensa and Dermstore were so profitable compared to intelligent beauty. In 2008 the company received $48 million from crossover technology ventures.

Information on JustFab
JustFab was established in 2010 as the top fashion e-commerce site. It offered the modern lifestyle brands that provides members with the private shopping experience. A large number of individuals receive special treatment monthly as they get a custom-made selection of handbags, jewelry, and shoes. The customers have access to the fashion advice and content. The latest styles of fashion are online, and members can access and talk to the consultants of fashion. The VIP members can get items over $39.95 from JustFab. Shipping of the items that are above $39.95 is free. Fashion at JustFab is affordable. The organization is based in Canada, US, the United Kingdom, Germany Netherlands Sweden, Spain, etc.

People style watch
It is the top media brand that is used by many celebrities. It was first presented as the new outlook for senior people. The business was launched in 2007. It has been spread to many places in the world. People style watch has more than 1 million followers and reaches more than 2.5 million watchers. Don Ressler states that the people style watch is a custom that is growing and bringing new designs to the market. The members love the new designs they get from the people style watch. The collection of the new handbags and the footwear are on JustFab.

Read: JustFab becomes TechStyle Fashion Group

George Soros: Out of Retirement with a Golden View

Recently, the retired trader and entrepreneur George Soros has come out of said retirement and made some very bold moves right out of the gate. According to an interview with CNBC Soros has a rather gloomy outlook on the economy for the future. His company, which manages over 30 billion dollars for Soros and his family sold stocks and instead invested in gold and gold miners. His claim for doing this was that the unrest in Europe and our relations with China could have negative impacts on the global economy in a few years.

This could be startling news to investment companies since Soros has been in the game for years. According to his own website, George Soros had already made millions early in life with international investments and writing books and essays on the subjects ranging from the European Union to politics and economics, its safe to say he knows what he is talking about.

Visit Project Syndicate to learn more about George.

Aside from coming out of retirement in the investment world, Soros has also re-entered the political game as well. According to an article by Politico, Soros went into retirement after dumping massive amounts of money in an effort to stop Bush’s second term. If you’re caught up on recent history, you may recall that Soros’s efforts were not enough and that Bush went on to serve his full two terms. Now, after ignoring the political game for the last two elections, Soros has donated heavily to Hilary’s campaign funds along with several other democratic ventures. Having planned to attend his first Democratic National Convention this year, Soros had to cancel due to the demands of his European trades.

Read more:
Cramer: Investing like George Soros will never make you rich

George Soros Trading Again

So why did Soros get back into the political game and poor money into the democratic party? Well according to Politico, he has great faith in Hilary Clinton, but his main focus is to simply stop the Republican Nominee Donald Trump. Soros believes that Trump’s fear mongering and racism are only fanning the flames of the issues tearing apart the world right now and that he can not be allowed to win this election.

After years of retirement George Soros has come back, both in the trading and political game, in what seems to be an effort to help the world. Being a philanthropist at heart and, according to his website, having survived the holocaust, it is no wonder that the current events rocking the world would be enough to bring him out of retirement.

Learn more George Soros:

Mike Baur The Financial Champion

Mike Baur’s Biography
Mr. Mike Baur’s home is Fribourg in Switzerland. As a young man, he was fascinated with Finance and Banking, and therefore his early interest made his passion as his profession. Mike spent over nineteen years in Swiss private banking. During that time, he climbed the ladder of success from being a commercial apprentice at UBS as an executive board member of a large Swiss Private Bank.
At the age of 39, Mr. Mike, together with his two partners founded the Swiss Start-up factory which is currently the number one solely financed information and communications technology Startup Accelerator companies in Switzerland. Mike Baur’s has over time invested a lot of time in the Swiss youth entrepreneurship and as well as supporting various Swiss startups both as a mentor and financially. Mr. Baur’s is an MBA graduate from the University of Rochester in New York as well as an Executive MBA from the University of Bern.

In the year 2014, the company was born with their mission being to take startups from infancy and convert them into international enterprises that disrupt the existing products, business models and norms. The Swiss Start-Up Factory is a Zurich-based accelerator, and they are in search for thriving digital entrepreneurs. They do this by running a three month long Startup accelerator program in which the company provides a platform for a range of services that are not limited to, coaching, financing, office space in the heart of Zurich, an extensive entrepreneurial network and mentoring.

Joining of Forces between Swiss startup factory and Fusion
On 29 February 2016, the Zurich-based accelerator Swiss Start-Up Factory and the Geneva-based Fintech accelerator Fusion partnered in the effort to collaborate on the startup acceleration, startup pre-selection process, cooperation with universities, joint events, shared office space for startups and mentor network exchange.
Swiss Start-Up Factory and Fusion commenced their close collaboration to grow a unique bridge between the Swiss German parts of Switzerland and the French. The two independent accelerators complement each other in their set up and goal orientation. The accelerators assist startup companies from infant stage ideas to prototyping so that they can confidently hand over, go to beta testing and finally market entry. The main reason for the partnership of these companies is Fintech and other ICT topics as well.

George Soros to Fight Against Donald Trump

The famous real estate billionaire, Donald Trump, has knocked out his Republican opponents and there seems no reason why he shouldn’t get on the GOP Presidential ticket during this year’s presidential elections.

The truth is, Trump has got many opponents in addition to Hillary Clinton (whom he labeled “a crooked Hillary”). Already, $75 million was thrown into anti-Trump campaigns. But, he prevailed.

Now, Trump got a formidable opponent- an another billionaire, one that’s even richer than he is. George Soros, the financial markets speculator on nybooks, has thrown $5 million into an overall $15-million anti-Trump PAC. Soros is seeking to mobilize immigrants, especially Latinos, to the polls. Trump is known for threatening to deport illegal immigrants and build a wall with Mexico to stop more illegals from coming.

Of course, only United States citizens can vote in elections, but this move hopes to play on legal immigrants’ sentiments and family ties to block Trump. Some states will be highly contested, so getting as many Democratic voters to show up at the polls this November may make a difference.
Read more:
Forbes 400 Richest Americans: George Soros
The Capitalist Threat
Billionaire George Soros funds $15m effort to stop Trump, mobilize Latinos
George Soros – Business Leader, Philanthropist

Based on the electoral map, Mrs. Clinton is likely to win, but Mr. Trump is confident that he can defeat her. After all, he knocked out such recognized politicians as Jeb Bush, Marco Rubio, and Ted Cruz.

Trump’s weaknesses are his controversial statements and no previous experience in holding a political office. But, George Soros has plenty of business experience, and the Americans now seem to care the most about the economy.

On the other side, Hillary Clinton has got political experience but is known to accept money from questionable sources such as Qatari donors. No wonder Trump calls her crooked.

George Soros will surely support the more liberal candidate, which is Hillary Clinton. In fact, he’s been involved in liberal causes for years. It even came to the point where his foundations were kicked out of Russia. The Russians claimed he’s a threat to national security. He also was criticized by some European leaders, such as Victor Orban, for his encouragement of massive Middle Eastern migration to Europe.

With $25 billion under his name, 86-year-old Soros surely isn’t a conservative. He will fight against Trump.

Learn more about George Soros:

Is Athleisure Wear The Next Big Deal In Clothing?

Have you noticed the sudden surge of people wearing workout/casual wear? You’re not the only one. The style is a new trend called athleisure wear. This is the rapidly growing fashion and fitness trend on that’s literally showing up everywhere. How often do you see the ladies in yoga pants nowadays? If you live in civilization, it’s a lot. For the majority of us this is a dream come true in the fashion world. It means that style, comfort and exercise are all coming together.

One of the biggest appeals about athleisure wear is the ability to do various activities without having to stop and change clothing. At the same time you will feel confident that you can do more formal things as well as casual affairs. This new fashion trend isn’t only for the women either. The men in your life are beginning to strut this style as well. Both genders have athleisure wear that both compliment the form and add comfort to your workout.
Read more:
Fabletics on Pinterest

One of the biggest influences by far is the new line called Fabletics. This new brand is being promoted by designer and co-founder, Kate Hudson. No doubt you’ve seen the ads. One of the main selling points is obviously the comfort and workout hybrid happening here. The other nice point is the ‘price point.’ This is not going to break the bankbook. There is even a deal when you sign up as a VIP member your first outfit is only $25 and the shipping in on the house.

Do you like to run? Fabletics has you covered. More of the swimming type? They have you taken care of there as well. No matter what type of athlete or non-athlete you are, this is the clothing style to suit your needs. The fact that it’s being backed by Kate Hudson is just icing on the cake for this new branch of Just Fab. No matter what your thing is that keeps you active, Fabletics has got your gear.

All that’s left is to pick an outfit or two!

Find out more about Fabletics:

Unfolding the DeVos Philanthropy

DeVos is amongst the richest of all the clans in Michigan, its huge accounts matched only by its giant-sized charity. Richard heads the family and is probably the one who carved a path of philanthropy for himself and his children. Giving away about 50 million US dollars for the establishment of a hospital for children is just one of the many examples that Mr. and Mrs. DeVos have set together. 

The couple is also famous for their generous funding of the schools, especially those which sport a religious edge. A charity organization, which they named after themselves, is operated privately by the couple and has made quite a name for itself by funding institutions like Potter’s House and the academy of Aviation in the region, one of the very few institutions that refuse to charge tuition from their students.

Dick DeVos, the proud son of the proud father, also holds great interest in charity works, operating a similar charity organization with his wife. Currently holding the seat of President at the company of Amway, Dick DeVos began his career at the very same company, holding a degree from Northwood and attempting, although without success, to live up to Harvard. The hitch, however, seemed not to have affected him, for Dick still managed to conduct business successfully, escalating him to his present astounding worth of about 5 billion US dollars. Click here for a complete biography of Dick DeVos. 
One of the greatest things that I find about the family of DeVos is that every single person has had separate influential contributions. Betsy (wife of Dick DeVos), for instance, has her own history of political influence in the circle of Republicans. Dick DeVos, probably influenced by his wife’s ambitions and for the love of Michigan that matches none, stood up in the Michigan elections, hoping to win the post of governor. He, however, did not succeed in this regard. 

Glad to see the Grand Rapids area make another “best of” list! Thank you all for your role in making our city great.

Posted by Dick DeVos on Friday, March 11, 2016

Another very different and yet highly respectable aspect of DeVos is that no member of the family announces his or her works to the world. The charity goes mild on the media and the family does not make an effort to advertise the good things they do. This only speaks out for the honesty of the clan and that the ideology behind all they do is simply love. 
Click on the following link to learn more about Dick DeVos’ charitable giving: